A series of film content for Kino Cinema, Bermondsey.

Kino Cinema, Bermondsey.

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The ‘Red Chairs’ campaign is successfully raising awareness around this London gem of an independent cinema/café bar, as a go-to place in the heart of Bermondsey. Coast talked to and filmed scores of local businesses, people and visitors, to create this tool-kit-of-parts content campaign. With zero paid for media, catchy video (What’s your favourite movie moment?), plus a decent film-prize competition, the campaign turns the heads of thousands.